The influence of extrinsic product attributes on consumers’ food decisions: review and network analysis of the marketing literature

Research output: Contribution to journalReview articleContributedpeer-review

Contributors

Details

Original languageEnglish
Pages (from-to)888-915
JournalJournal of Marketing Management
Volume36
Publication statusPublished - 2020
Peer-reviewedYes

External IDs

Scopus 85087023576

Keywords

Keywords

  • Consumers’ decision-making, network analysis, consumer behaviour, extrinsic attributes, food marketing