Expertenstatement: CRM – Hype oder nachhaltiger Trend
Research output: Contribution to book/conference proceedings/anthology/report › Chapter in book/anthology/report › Contributed › peer-review
Contributors
Details
Original language | German |
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Title of host publication | Swiss CRM 2014 – Einsatz und Trends in Schweizer Unternehmen |
Place of Publication | Winterthur/Schweiz |
Pages | 13 |
Publication status | Published - 2014 |
Peer-reviewed | Yes |