Selling health care services: A state-of-the-art review on hospital marketing communications and branding.

Research output: Other contributionOtherContributedpeer-review

Contributors

Details

Original languageEnglish
Number of pages2
Volume24
Publication statusPublished - 2013
Peer-reviewedYes
No renderer: customAssociatesEventsRenderPortal,dk.atira.pure.api.shared.model.researchoutput.OtherContribution

Keywords

Keywords

  • Multi-Criteria, Decision Making