Ethos, pathos and logos are classical elements of Aristotelian rhetoric. Ethos refers to the personality or trustworthiness of the speaker who expresses herself with integrity and reputation. Logos refers to the internal consistency of reasoning, whereas pathos is an appeal to (the audience’s) emotion. Although Aristotle believes that argumentation is crucial for convincing the audience, he sees pathos and ethos as connected elements that if used in a suitable and appropriate manner, express the credibility of the speaker. As Aristotle points out, rhetoric and ethics are interrelated. Pathos, in the classical Greek sense, refers to passion and describes how passionately aperson stands up for his or her personal moral convictions.