Enabling disruptive innovations through the use of customer analysis methods
Research output: Contribution to journal › Research article › Contributed › peer-review
Contributors
Details
| Original language | English |
|---|---|
| Pages (from-to) | 291-307 |
| Number of pages | 17 |
| Journal | Review of Managerial Science |
| Issue number | 4 |
| Publication status | Published - 2011 |
| Peer-reviewed | Yes |
External IDs
| Scopus | 80053052209 |
|---|
Keywords
Keywords
- Disruptive innovations – Customer analysis – Market research – Strategic management – Innovation management