Enabling disruptive innovations through the use of customer analysis methods
Research output: Contribution to journal › Research article › Contributed › peer-review
Contributors
Details
Original language | English |
---|---|
Pages (from-to) | 291-307 |
Number of pages | 17 |
Journal | Review of Managerial Science |
Issue number | 4 |
Publication status | Published - 2011 |
Peer-reviewed | Yes |
External IDs
Scopus | 80053052209 |
---|
Keywords
Keywords
- Disruptive innovations – Customer analysis – Market research – Strategic management – Innovation management