Ambivalence and Self-Reported Adherence to Recommendations to Reduce the Spread of COVID-19

Research output: Contribution to journalResearch articleContributedpeer-review

Contributors

  • Iris K. Schneider - , University of Cologne (Author)
  • Angela R. Dorrough - , University of Cologne (Author)
  • Celine Frank - , University of Cologne (Author)

Abstract

Governments worldwide still, to some extent, rely on behavioral recommendations to reduce the spread of COVID-19. We examine the role of ambivalence toward both the specific recommendations (micro-ambivalence) and the pandemic as a whole (macro-ambivalence) about compliance. We predict that micro ambivalence relates negatively, whereas macro ambivalence relates positively to self-reported adherence to recommendations. We present two studies (N = 691) supporting our hypotheses: the more ambivalent people are toward the behavioral recommendations (micro-level), the less they report following them. Conversely, the more ambivalent people are about the pandemic as a whole (macro-level), the more they report following recommendations. Our findings were replicated in a US sample and a representative German sample.

Details

Original languageEnglish
Pages (from-to)362-374
JournalSocial Psychology
Volume52
Issue number6
Publication statusPublished - Nov 2021
Peer-reviewedYes
Externally publishedYes

External IDs

Scopus 85123065910

Keywords

Library keywords