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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy

ISSNs: 0167-8116

Elsevier Science B.V., Netherlands

Scopus rating (2023): CiteScore 11.8 SJR 3.352 SNIP 2.258

Journal

Titles
  • International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Additional searchable titlesIJR, Int J Res Market
ISSNs0167-8116
PublisherElsevier Science B.V.
Country/TerritoryNetherlands
Scopus ID22833
ZDB-ID2014002-2

Keywords

ASJC Scopus subject areas

Library keywords

Related content

A method for measuring consumer confusion due to lookalike labels

Schoemann, M., van de Mosselaar, P., Perkovic, S. & Orquin, J. L., 29 Aug 2024, (E-pub ahead of print) In: International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. (2024), 18 p.

Research output: Contribution to journal › Research article › Contributed › peer-review

View all research output (1)