The use of multiple conceptual models and model transformations has been gaining increased research interest in recent years. However, several challenges, such as redundancy, inconsistency, complexity, maintainability, and language variations, still need to be addressed. The research question for this paper is how a semantically consistent model transformation can be achieved from different perspectives. To answer this question, the paper follows the design science research methodology. It presents three research objectives focused on reducing complexity, achieving clear traceability, and semantically consistent bi-directional transformation of models.