Focus paragraph detection for online zero-effort queries: Lessons learned from eye-tracking data

Publikation: Beitrag in Buch/Konferenzbericht/Sammelband/GutachtenBeitrag in KonferenzbandBeigetragenBegutachtung

Abstract

In order to realize zero-e ort retrieval in a web-context, it is crucial to identify the part of the web page the user is focusing on. In this paper, we investigate the identification of focus paragraphs in web pages. Starting from a naive baseline for paragraph and focus paragraph detection, we conducted an eye-tracking study to evaluate the most promising features. We found that single features (mouse position, paragraph position, mouse activity) are less predictive for gaze which confirms findings from other studies. The results indicate that an algorithm for focus paragraph detection needs to incorporate a weighted combination of those features as well as additional features, e. g. semantic context derived from the user's web history.

Details

OriginalspracheEnglisch
TitelCHIIR 2017 - Proceedings of the 2017 Conference Human Information Interaction and Retrieval
Herausgeber (Verlag)Association for Computing Machinery, Inc
Seiten301-304
Seitenumfang4
ISBN (elektronisch)9781450346771
PublikationsstatusVeröffentlicht - 7 März 2017
Peer-Review-StatusJa

Publikationsreihe

ReiheCHIIR 2017 - Proceedings of the 2017 Conference Human Information Interaction and Retrieval

Konferenz

Titel2nd ACM SIGIR Conference on Information Interaction and Retrieval, CHIIR 2017
Dauer7 - 11 März 2017
StadtOslo
LandNorwegen

Externe IDs

ORCID /0000-0002-2176-876X/work/159606449
ORCID /0000-0001-8667-0926/work/159607995

Schlagworte

Schlagwörter

  • Eye tracking, Focus paragraph detection, Zero-eort queries